A few years ago as Anthony and I drifted back and forth across Europe, we noticed a marketing technique that the Europeans seemed to have fallen in love with. A statue or cut-out of a chef or waiter beckoning you in to their humble establishment. We instantly dubbed them ‘Crazy Chefs’ as most of the time, there was something just… Read more
Crazy Chefs
We’re all aware that how a meal is presented is nearly as important as how it tastes. The saying goes ‘You eat with your eyes first and your stomach second’. That’s why every dish we look at in a cookbook or magazine has been primped and prinked to perfection. This fussing is done by a… Read more
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